Use This One Strategy To NEVER Discount Your Coaching Fees Again And Still Feel Good About It

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Compelled to Discount Your Coaching Fees? You’re Not Alone

never-discount-coaching-feesHave you ever found yourself discounting your coaching fees so that somebody that you believe needs it could afford it? Well, if that’s the case, in today’s video I’m going to share with you how you don’t ever have to do that again. Matter of fact, you can charge higher prices and still serve and help more people.

Hi, this is Tony Teegarden with TonyTeegarden.com, helping entrepreneurial coaches all over the world to serve more clients, simplify their business, and make more money. So this past week, I’ve had this literally come up so many times from several coaches that I wanted to share with you how you can resolve this problem.

You see, I know that you want to help people and serve them, and there are lots of people out there that need your services, but you feel can’t afford them. So you discount your services. Well, this is the challenge, and it’s keeping you playing small. Matter of fact, you’re not serving your clients, you’re harming your clients.

Do Not Violate The Law of Fair Exchange

You see, I believe that it’s important that you are charging the appropriate amount based on the value that you’re providing. And matter of fact, I guarantee you, you’re probably not charging enough as it is.

When you have a level of transformation that you provide that’s up here, but you allow your needy client to invest at a level that’s down here, there’s a gap, of which they are not going to value that transformation nearly as much as if they had invested at an equal or level amount.

See, you and I both know that your coaching is only as good as the commitment and the follow-through on the client’s behalf. So it’s so very, very important to have them invest at a level that is at the par of which you’re charging and the transformation that you provide.

Problem number two: is that chances are you’re robbing yourself and your family by not charging appropriate pricing. See, based on third-party independent studies, like ICF (International Coach Federation) and their executive report, along with Sherpa Coaching’s 2013 Earnings Report [PDF Download], coaches already right now on average are maybe making $50,000 to $20,000 a year. And so, that’s with an average of 7.7 clients per week, working 52 weeks a year!

So the challenge with that is that if you’re already not making enough and yet you’re discounting your prices because you feel people need it, although they can’t afford it, you’re robbing yourself and your family. So chances are you could already right now be charging significantly more for the transformation that you provide, and chances are you’re not.

Here’s The Solution That Solves Your Problem 

So how do you charge appropriate pricing, increase your pricing, but yet still serve and help and support the individuals who only are willing to come in at a lower level of investment?

Well, here’s the answer.

Simply create a digital product that gives some of your best concepts and strategies, and allow them to use that to the point where they can get some support and get some help and get some small wins. And at that point, if they decide or desire that they’re ready and willing to invest at a higher level with you, then great. This way you can serve people who come in at a lower level of investment, and you also have the option to support those that are willing and ready to come in at a higher level of investment.

So this way you can feel good about charging higher prices and still having something available for people who come in at that lower level.

So I hope this video has been important and helpful to you. I certainly know I’ve experienced this challenge with a lot of coaches here over the last week, so that’s why I wanted to share it with you today.

Most importantly, go ahead and opt in on the page here. You’ll see an opt-in below this post. Go ahead and share your very best email so that I can keep you up-to-date with some of the very best strategies and tips to help you show up in your highest as a person who provides transformation in your field.

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Thanks a lot. I’ll see you on the other side.