The Point Of View Strategy For Attracting High-Quality Clients TPIP: 0017

POINT OF VIEW STRATEGY FOR THE UPCOMING WEEK…

Looking at your market through that filter and offering your perspective to all the people “like” you is very valuable to both you and your audience.

YOUR point of view and personality will filter out the types of people & personalities you’d rather not work with and attract those you would.

Without this perspective many people believe they should be everything to everyone. They should have everyone “like” them and their message so people buy their stuff.

But all that ends up happening is you taking money from people just because they want to give it to you, expecting miracles and to not have to work for those results.

You also tend to not enjoy coaching these personalities.

They tend to be less coachable and less likely to implement your strategies.

Which leads to a quote:

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou

When creating content such as webinars, blog posts, shooting video or recording audio, focus on helping people FEEL something…

Don’t be afraid to be polarizing and stand for something WITHIN your market.